YOUR GO-TO, NO BS,
SEO & MARKETING SPECIALIST
Where It All Began:
I started my SEO & marketing journey back in 2013, working for a Mid-Wales based oak-framed building company, Radnor Oak. What began as a general sales development role quickly evolved into a passion for marketing – from building email campaigns and writing web content to launching social media profiles when most rural businesses still relied on word of mouth. We even did newspaper and magazine ads! How times have changed…
Over the next few years, I found my rhythm in marketing – combining creativity with strategy, learning by doing, and steadily helping the business evolve from the ground up. By the time I moved abroad, I’d already clocked up six years of in-house marketing experience.
Check out the branded umbrellas at the staff Christmas do (2013!)
The Move That Changed Everything:
In early 2020, I relocated to Sydney, Australia – just before the pandemic shifted everything. What was meant to be a new chapter of sunshine and travel quickly turned into lockdowns, pivots, and reflection. I took the time to upskill (and travel), completing online courses in digital marketing, SEO and Google Analytics, while also freelancing on the side and exploring different industries. I even did a stint at GUCCI – that was fun!
The distance gave me fresh perspective. I saw how much confusion and frustration small businesses face when it comes to marketing – and how often they’re left with flashy campaigns that cost a fortune and achieve nothing. That agency nonsense? Not my vibe.
No, this photo isn’t part of Jucy’s marketing materials – but it should be!
Why I Started The Digi Dragon:
After returning full-time to Radnor in mid-2024, I knew I wanted to help more businesses cut through the noise. That’s when The Digi Dragon was born.
My approach is simple: No fluff. No overpromising. Just strategy that works. I built this business to support owners who want clarity, confidence, and results – whether that’s showing up on Google, building an email list, or finally cracking social. I don’t believe in one-size-fits-all marketing, and I won’t hit you with buzzwords or bloated reports. Just honest advice, smart tactics, and support that meets you where you’re at.
That’s my story, I hope you’ve enjoyed learning a bit about me.
WHY WORK WITH ME?
I help small businesses show up online with smart, no-fluff marketing that actually works. From SEO to socials and email strategy – I become part of your team, cutting through the noise with clear, honest support tailored to your goals.
✧ No agency fluff – just one-on-one support from someone who actually cares.
✧I become part of your team, not just another outsourced stranger.
✧ If someone promises the world, run. I believe in results, not smoke and mirrors.
✧ Clear, honest reporting – no jargon, no BS. I’ll show you what’s working (and what’s not) in plain English.
✧ Flexible packages, real results. I tailor everything to your business, not the other way around.
✧ Over 8 years’ experience in SEO, social, and digital strategy. Trusted by brands in the UK and Australia.
✧ I only take on work I believe in. If I’m in, I’m all in.
